Baxter Box, CEO & Co-Founder, rewardStyle (and my husband), & me. Baxter wore: J.Crew top and pants; Warby Parker sunglasses & Vans shoes. I wore: Celine sunglasses; vintage Marc Jacobs top; Alice McCall shorts, Anndra Neen bag (collection here).
Every September at New York Fashion Week, my company, rewardStyle, hosts a NYFW kickoff party. This was our second year to host the event on the iconic rooftop of the Empire Hotel (Gossip Girl memories, anyone?), and it was more beautiful than ever (and more fun to plan). Enjoy!
Model & Blogger, Coco Rocha.
Photo Booth props.
Co-Founders of The Coveteur, Jake Rosenberg & Stephanie Mark. Baxter and me.
DJ Harley Viera Newton.
Founder of Mashable, Pete Cashmore, and Baxter.
Bartender. One of the best suites by Zinke.
Creative Type, Nick Wooster & Blogger, Brian Sacawa.
The view from above.
The iconic Hotel Empire Sign.
Search #rSNYFW on Instagram to see more beautiful pictures from our guests!