NYFW // rewardStyle Rooftop Party

Baxter Box, Amber Venz Box, rewardStyle nyfw party #rSnyfw

Baxter Box, CEO & Co-Founder, rewardStyle (and my husband), & me.
Baxter wore: J.Crew top and pants; Warby Parker sunglasses & Vans shoes.
I wore: Celine sunglasses; vintage Marc Jacobs top; Alice McCall shorts, Anndra Neen bag (collection here).

Every September at New York Fashion Week, my company, rewardStyle, hosts a NYFW kickoff party. This was our second year to host the event on the iconic rooftop of the Empire Hotel (Gossip Girl memories, anyone?), and it was more beautiful than ever (and more fun to plan). Enjoy!

coco rocha, rewardStyle, nyfw, rsnyfw

Model & Blogger, Coco Rocha.

Photo Booth props, rewardStyle, nyfw party, rSnyfw

Photo Booth props.

amber venz box, baxter box, jake rosenberg, stephanie mark, rewardStyle, nyfw, rSnyfw

Co-Founders of The Coveteur, Jake Rosenberg & Stephanie Mark. Baxter and me. 

harley viera newton, dj, nyfw, rsnyfw, rewardStyle, liketoknow.it

DJ Harley Viera Newton.

Pete Cashmore, maskable, baxter box, rewardstyle, liketoknow.it, rsnyfw, nyfw party

Founder of Mashable, Pete Cashmore, and Baxter.

rewardStyle NYFW Rooftop Party with InStyle Magazine

Bartender.
rewardStyle NYFW Rooftop Party with InStyle Magazine
One of the best suites by Zinke.

rewardstyle nyfw party rSnyfw

Popcorn Stand.

nick wooster, rewardstyle, rsnyfw, nyfw

Creative Type, Nick Wooster & Blogger, Brian Sacawa.

rewardStyle NYFW Rooftop Party with InStyle Magazine

The view from above.

rewardstyle, empire hotel, rewardStyle, #rSnyfw, amber venz box

The iconic Hotel Empire Sign.

Thank you to our sponsors: Topshop, Piperlime, BlueFly, InStyle Magazine, Fruitwater, Lou & Grey, Kendra Scott & Ann Taylor.

Search #rSNYFW on Instagram to see more beautiful pictures from our guests!