News campus influencer program, instagram marketing, rewardstyle

One of the greatest investments I made in myself was working. All the time. All over my target industry: fashion. 

Knowing all of the stakeholders and understanding their goals is the only way to gain an advantage in any industry. I worked in retail, wholesale, styling, PR and owned my own jewelry company and that history informs every email, conversion and business decision that I make.

I have talked about this before on the blog, but I started a fashion technology company, rewardStyle, in 2011 with my now-husband, Baxter Box. This year we launched our first consumer product,, a service that lives on Instagram allows you to get all of the product information about an Instagram just by liking it!

Before, I would comment on other blogger’s or brand’s photos, asking where to get that dress or pair of shoes. Even though I have personal relationships with so many of them, I would never get a reply- so I would take a screen shot, sit in my bed on Sunday and google “purple organza trench” or “black ankle tie heel.” #fail.

When you register at and ‘like’ an Instagram that has a “” link in the caption, you will receive a ready-to-shop email to your inbox with all of the relevant information. Nearly all of my Instgrams are enabled so you can either visit my profile page,, or just ‘like’ my photos to get the information.

Here is a quick video that shows you how it all works:

Social media content now rules the fashion world and is shaping this shift in the industry. Major magazines like VOGUE and ELLE and the most popular bloggers like Sincerely Jules, Atlantic-Pacific, Song of Style and Tuula Vintage all use to add value to their Instagram content and better serve their followers.

This fall we are welcoming the first class of Campus Influencers.

lonestarsouthern blogger, campus influencers
Kate Padgett of @LoneStarSouthern, being shot here for a major magazine, is a Campus Influencer at the University of Texas.
Campus Influencers are uniquely positioned on their campus as an innovator in this shift, with the opportunity to gain invaluable experience in and connections to the fashion industry, to be featured in international fashion publications, and enjoy an invitation to join celebrity Instagrammers as an approved publisher. They will be invited to visit the Dallas headquarters and dine with me and my co-founder, Baxter.
The program will span across 10 weeks this fall, September 8 through November 4, and is open to college students across the nation.
Applications are due by July 25. Questions? Email




amber venz box, london, airbnb

I met Andrew online. Not on Tinder, Match or MySpace, but on airbnb.  I was going to work in our London office for a month and I didn’t want to spend my evenings in a hotel room- so I found a spare room.

Andrew’s East London flat was on the top floor of the building, was a new build and had a floor to ceiling view of the Gherkin building. (If you follow me on Instagram @venzedits, you may remember these photos.) We got to know each other after work over the tops of our computer screens. Both owning our own companies, we connected over business, art, boys and fashion.

When I went to stay with Andrew again earlier this year, he told me that he was inspired to paint the “antithesis of Whistler’s Mother” and asked if I would sit for him.

andrew salgado studio, amber venz box

andrew salgado paint studio london

andrew salgado paint studio london

A few months later, he revealed my portrait, Hommage, at his NYC solo exhibition, Variations on a Theme.

amber venz box oil on canvas, andrew salgado

amber venz box, andrew salgado, oil on canvas, artist, venzedits

amber venz box with andrew salgado new york 2014

My dad says that successful people realize, look for and create their own opportunities. I think the same can be said of worldly people- those who experience life outside of their community or culture. Worldly people realize, look for and create their own unique experiences. Booking a month in a home with strangers on airbnb was outside of what I knew, but I have been greatly rewarded for taking that risk.

Andrew, Kurt, thank you.



recycled paper factory oaxaca mexico etla, amber venz box, venzedits

recycled paper factory oaxaca mexico

Early in our trip to Oaxaca, Mexico, we visited a recycled paper factory. The original red brick building sits above an arroyo and is spotted with cacti and agave plants.

amber venz box, oaxaca mexico, recycled paper factory

The singular room, about 1,500 sq ft, houses everything from raw materials to finished products.

The region is known for mezcal. Most of the sellers in the area are family businesses and have a small yields so they do not brand their mezcal- hence the recycled paper bottle wrappers below.

recycled paper mescal bottle, oaxaca mexico, amber venz box, sustainable design, handmade, venzedits

There was a table of handmade jewelry in the center of the room.  I bought one of the paper necklaces.

recycled paper factory oaxaca mexico, paper bracelet, sustainable jewelry

amber venz box recycled paper factory oaxaca mexico, venzedits,

amber venz box recycled paper factory, paper necklace, travel blogger

There are a lot of VW Bugs in Oaxaca. I spotted this blue one while leaving the factory.

oaxaca mexico blue bug, recycled paper factory, amber venz box, venzedits

Here are a few of my favorite handmade paper products from across the web: